Advice & Guidance
♦ Research ♦ Planning ♦ Delivery
Practical and pragmatic articles to help you
Give yourself some lift!
Our clients know that they can give us a call at any time with any questions about their marketing and communications. We are always here to help.
But sometimes all that is needed are some pointers on what to consider or how to tackle something, so that’s what we aim to give you on these pages.
The articles here offer some straightforward, practical advice and guidance on how to tackle marketing related projects or issues.
They are written to be easily read and acted on by those who don’t have any formal marketing training or experience, but provide useful pointers for anyone with a marketing task to complete.
Hopefully, the articles will also give you a flavour of how we work,
so if you decide you want some extra help, you know where to come.
Research & Information
Strategy & Planning
Practical Delivery
Information – the key to successful business marketing
Sometimes it can feel like there is so much information available it is difficult to know how to make best use of it. Read on for some guidance to help you through the maze
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The wrong numbers – are you comparing apples with pears?
Are you inexperienced at reading business data? If so, this article offers some checkpoints to help ensure your analysis of the data is on the money
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Excellent customer relationships require more than a CRM system
Having a CRM system is not enough, but using it as a valuable tool which informs your actions will help you build better relationships and sell more
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Get a CRM system that works for you
In this article on Customer Relationship Management (CRM) we highlight some things you should think about to get a system which works for you and your customers
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How to start marketing your small business
When you want to start marketing and promoting your small business and its products or services,...
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Five things every organisation should have at their fingertips
Make sure you hold your key marketing assets and information, so they are ready to and available to use when you need them
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Research & Information
Information – the key to successful business marketing
Sometimes it can feel like there is so much information available it is difficult to know how to make best use of it. Read on for some guidance to help you through the maze
Strategy & Planning
Excellent customer relationships require more than a CRM system
Having a CRM system is not enough, but using it as a valuable tool which informs your actions will help you build better relationships and sell more
Practical Delivery
How to start marketing your small business
When you want to start marketing and promoting your small business and its products or services,...
- Research & Information
- Strategy & Planning
- Practical Delivery
Information – the key to successful business marketing
Sometimes it can feel like there is so much information available it is difficult to know how to make best use of it. Read on for some guidance to help you through the maze
Excellent customer relationships require more than a CRM system
Having a CRM system is not enough, but using it as a valuable tool which informs your actions will help you build better relationships and sell more
How to start marketing your small business
When you want to start marketing and promoting your small business and its products or services,...