* Information Sites * Online Sales
Brand New Site and Updates
Your most important communication tool
Your online shop window
At FR Marketing, we can work with you to create a website that has the right design, structure and content for your business.
Whether you need an information site or an online shop, want to be fully involved or just provide some base information and leave the rest to us, we can help.
Together we can develop a website that will support the needs of your existing customers as well as attracting new ones.
Design & Structure
Creating the ‘feel’ and orgnaising your site so it provides it’s easy for a visitor to find the information that they’re looking for… presented in an enticing way.
Using base information about your services to create text and source images which takes the pressure off you, all you need to do is tweak it!
Give your customers the chance to buy online, using integrated systems so that you can easily manage and monitor orders and all aspects of online sales.
Getting a new website can be a daunting prospect, particularly if your day to day focus is on delivering a service for your customers. If that’s you, then let us help.
The first step is to clearly set out the role your website will play. Start thinking about this by reading our article on ‘How to write a website brief’.
Why use FR Marketing?
Our experience tells us that creating the content and designing the site at the same time is the most efficient and effective approach… and brings the best results. Which is why we build complete websites for some of our clients, including creating the content.
All the sites we build from scratch use the WordPress content management system (CMS) and Divi builder, both of which are very widely used across the world. Together they provide a complete framework that allows us to design and customize every part of your website from the ground up. This enables us to build websites which offer all the functionality that most small to medium sized businesses need and which have search engine optimisation built in from the outset.
Stop scratching your head and let us help you get started on your new website today.
Working with other companies
Our website journey started out as just advising clients on design, structure and creating content, and then liaising with their appointed web company… and that’s still a service we provide.
We’re always happy to work with other companies, whether that is on creating a new site for you, or updating the design, structure and content of an existing site.
Structure, design and content for a new site
RJ Chartered Surveyors already had a website design underway, but asked FR Marketing to assist them with the structure and design of their new site, linked to a new company name and identity.
As well as working with Waters Creative on these aspects, FR Marketing created completely new text, including individual staff profile, and commissioned a photographer to take images of the team, both formal and ‘in action’ shots, to highlight the key role people play in the business.
Updating a site that has already been built
Bako Wales approached FR Marketing to help them add content to the website that had been designed for them.
To get this done, we took time to organise their more than 2,000 products into meaningful categories and sourced images which could be used to illustrate them.
Core text, including individual staff profiles was created, as well as news stories and promotions. All of the new content was then uploaded onto the site… and we continue to work with Bako Wales to keep the site up to date.
From Our Clients
“FR Marketing provided us with excellent support throughout the process of developing and then launching our new company name and identity. At the same time Fiona and Karen structured and created content for our new website and helped us develop our social media channels. The results have already had a positive impact on our business levels and given a boost to the whole of the RJ team.”
“FR Marketing were brought in to help us develop content for a new website which had already been created for us. Getting a base website designed was relatively straightforward. Structuring, creating and adding content that meets the needs of our customers was a much bigger challenge, and one which FR Marketing helped us achieve. They brought a valuable external perspective and have been instrumental in helping us think through how we profile our broad range of products in a way which makes sense to existing and potential customers. Highly recommended.”
Up for a chat?
All our projects kick off with a discussion. If you would like to have a general chat about your current situation and challenges, so that we can work out what would be helpful for you, do get in touch.